Translating a skill into growing firm - Charlotte Business Journal:

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Snyder is the founder of And he’es turning a once-academic pursuit into a thrivingb business. How did you envision teachinb languages asa business? When I was in graduate school, I starte looking at ways to teacyh Spanish to adults in a less academic setting. I wantex to remove the tests and the grades and give peopl e a quality class that isalso fun. I also wantex to take the model to Learning a new language can help build relationships with customers and and it can be done inthe workplace. What are the advantages to learning a language with you rather than a college We work in small groups of four toeighty people, and we focus on conversation.
We conduct our classes almost entirely in the targety language to create an immersion We want to make our classesw as much like the real worlxas possible. Who are some of your clients?? Our corporate clients have includedContinental Tire, Ingersolo Rand, Black & Decker, Pfaff Moldsx and many others. We also offer classe to the public. What is your growtbh potential? In the past year, we have been able to expanxd our programs in other parts of Charlotte through partnerships with organizations like the Levine Jewish Communitu Center andInternational House. I thinlk there is room for growth and a potential franchise How many languages do youspeak ?
I am fluent in Spanish and have been workiny on my Portuguese for a while. I also studie d Yucatec Maya while ingraduate school. QUICjK • Craig Snyder studier Spanish at UNC Chapel Hill and has 10 yeara ofteaching experience. His business has 12 employees and teacheas coursesin Spanish, Mandarin Chinese, French, Italian, Russian, Portuguese and • More details at www.carolinalanguage.com